http://needgap.com Find your customers by the problem you are solving for them. Sun, 23 Jul 2023 00:06:00 +0000 <div>Affiliate marketing is the best alternative to those who don't want to encroach upon the privacy of their readers with ads which uses tracking cookies. When used in a content without conflict of interest it can add value to both the readers and the publisher. <br></div><div><br></div><div>But the current referral system is messy with,</div><div> <ul><li>Each product or service having tied up with a different agency for providing referral links or having their own.</li> <li>Arbitrary approval criteria for new signups. </li> <li>Obscure payment policies etc.</li> <li>Publishers <a href="http://mdolon.com/essays/amazon-has-ruined-search-and-google-is-in-on-it">gaming the referral system</a> where only a single eCommerce company is benefited.</li> </ul></div><div>There's need-gap in affiliate marketing to cut down the middlemen and to connect the advertisers with publisher directly with a single universal referral system.<br></div> 3 points posted by Abishek Muthian /problems/274-single-referral-system-for-all-services-marketing-monetization 274 Fri, 30 Jul 2021 02:43:00 +0000 <div>Major online news websites rely upon paywalls for subscription to fund their journalism. But this becomes a hindrance for submission forums like HackerNews, Reddit etc. When the sites with paywall are avoided, the websites looses potentially large number of visitors from these submission forums and thereby potential subscribers.<br></div><div><br></div><div>One trick which is commonly used in these submission sites is to include the archive.org URL of the news article which bypasses the paywall in several news websites but not all e.g. Financial Times, But this results in the news website loosing all traffic from the submission forums.<br></div><div><br></div><div>News websites can disable the paywall based on the source like they do for social media, But perhaps a paywall service which can detect high traffic sources and disable paywall automatically could be useful for these news sites.<br></div> 3 points posted by Abishek Muthian /problems/229-paywall-avoidance-for-submission-sites-monetization-news 229 Thu, 20 May 2021 05:35:00 +0000