Validate your problems, startup ideas to create products which people want

Human memory, lack of thereof #psychology #neuroscience

Mon, 14 Oct 2019 05:12:00 +0000

Human memory is overrated, they are weak and fallible. Study shows we tend to think that we will remember something important more than we will. False memory can be implanted in someone's mind extremely easily, something which marketers, politicians, elements with nefarious intentions have been exploiting for centuries and our brain itself can create false memories to cope with trauma.

Then there are numerous memory biases which clout our judgement leading to undesirable consequences for ourselves and for others around us.

In-spite of hard scientific evidence that our memory cannot be trusted, our day-to-day life, stability of the society; especially the legal system is built upon human memory. We need frictionless solutions to improve human memory.

5 points posted by Abishek Muthian

Focus drift #cognitivescience #neuroscience

Tue, 25 Feb 2020 12:57:00 +0000

In my earlier need gap, I posted Getting things done at individual level for which I received amazing responses. But, seeing that all of them are trying to do the same thing i.e. scheduling/time-managing the activities yet none of them seem to solve my problem directly, I started to realise there must be some greater underlying problem.

In my case, I think that is focus drift. I think, focus or attention drift is the primary reason for productivity loss for the most. So, time-management apps wouldn't do much if the particular tasks aren't completed within scheduled period due to loss of focus.

There is a need gap for a consumer friendly solution which can notice focus drift and alert the user to gain their attention back to the task they were doing.

3 points posted by Shinzo Reyen